The Importance of Content Marketing

Content marketing is the process of creating and distributing valuable, engaging content (including text, graphics, and video) with the intent of attracting and leading your target audience toward a certain action. With approximately 6 billion searches done on average each day on Google alone, a content marketing strategy is more important than ever to helping…

10 Ways to Market Your Event Online

Hosting an event? Then you’ll want to make sure you properly market your event online to get the best turnout rate possible. But how do you do that? Well, SquaredOut, a social calendaring service, outlined 10 ways to market your event online. These ways included the following steps: Using social media moguls like Facebook, Twitter,…

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