Improve Customer Engagement with Video Marketing
Video marketing is one of the most underused methods of marketing used to engage customers and increase brand awareness. But according to Cisco research, by 2015 more than 80% of all online traffic will be video. Videos have so many usages, which make them a great investment. The ways to leverage videos include using them on your website, your social media, other video sites, and even emails, which can make the open rate nearly double. Plus, well optimized videos can boost your search ranking and bolster your website conversions by more than 25%!