Measurement is vital to determining whether or not your marketing efforts are making a difference. Tracking tools are necessary to calculating the return on your marketing efforts and measuring their effects. WSI uses analytic reporting tools, such as Google Analytics and Constant Contact email analytics, to track website traffic and advertisement success and then uses this information to create monthly reports to help understand and compare your results over time. From there, we suggest changes that need to be made to improve your website’s traffic and performance.
Web Analytics Reports Can Help You Understand:
- What keywords attract your target audience
- Which advertisements are drawing in the most responses
- What landing pages and copy are the most profitable
- How visitors reached your website, how long they stayed on a page, and how many pages they visited during their stay
- Who is visiting your site, what kind of electronic devices they use to view your site, and other demographic information
Web analytics is vital to measuring results and identifying necessary actions to be carried out for increased results. We will deliver these results in an easy-to-understand format so that you can get a clear, comprehensive understanding of the state of your website and how you can get even more traffic, leads, and ultimately clients.
Give us a call today at (866) 842-8063 to learn more about our Web analytics services, and make sure to request a free marketing consultation while you’re at it!